Wednesday, November 27, 2013

The Formal Niche of Yukon – 12142 W. Reno Ave Ste. B Yukon, Oklahoma 73099

The Formal Niche of Yukon @12142 W. Reno Ave Ste. B. Yukon, OK 73099 
New Poll
Phone(405) 577-2202
                 Emailformalniche@gmail.com
Websitehttp://theformalniche.com

The Formal Niche
 dancing to the formal tune of formal wear never goes out of style! Have a use/need? The Formal Niche can help you out and our community in this new venture and service it as well.!
My niece Courtney Mallo Hedrick and business partner have started a formalconsignment store in Yukon, OK where I live. The store is five minutes away.
How long has she been thinking about this store.  I suppose since all of us women are children we might dream of this store in a way.  All the long formal gowns and bridal gowns.  Bridal is the key.  Cinderella with a different ending.  IMAGINE WEARING all those gowns! Courtney and her partner have decided to weave the Cinderella fantasy into a different direction. OH can they dream.
Think about this.  The Formal Niche! They know their audience and have plenty of years or experience in the business.  Courtney has close to fifteen years in  bridal shops, and going to work/help on shoots.  They call her back often to help in this area.
Helping her with w business plan in a way was an ouch for me.  I didn’t mean to stir her up but her passion leached out.  She knows the business.  I brought out answers.  I told her that is what the SBA needs to know.  They need to know what you will do and how you will run it.
The answers were quite remarkable answers that showed an old aunt with business knowledge and the ability to knock on a few heads that have made millions in business.  The process was ouch, because it hit on nerves at times.  The result was a way to pull the needed information from her and out of her.  It taught me a few things in my thinking process I plan to use when starting my business.
One, she looked for  a niche.  There are few if any consignment formal wearonly stores in business in Oklahoma.  Some say it is a first.  I am sure she is right.  Second, saw a void and how to fill it. Next she realizes this is a dual service to a community why promoting a business as a woman owner.
The void she feels is the need for such formal wear to be in the market at a decent price.  The business allows for those needing money to sell a product often used one and forgotten or left to die on a hanger. This does justice to the formal wear, provides community asset utilization as a resource at the best and shows that good olde American Know-How putting together a winning combination.
Give them a look this Christmas Season and a review for Prom Season. It will go easier on the pocketbook too!

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